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The Rise of
Behavioural
Understanding
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Behavioural research in health began to
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take shape in 1987 under the Institute for
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Medical Research (IMR), where early work
M e d i c a l R e s e a r c h ( I M R ) , w h e r e e a r l y w o r k
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focused on behavioural and social aspects
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of health This led to the formation of the
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Institute of Health Promotion (IHP), which
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was officially established as an independent
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recognising
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institute in in 1 1999, r e c o g n i s i n g health
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promotion as a scientific discipline

